Archive

Posts Tagged ‘business’

Unlock Brand Recognition in Emails: Free #BIMI #API from AvatarAPI.com

https://www.avatarapi.com/

Email marketing is more competitive than ever, and standing out in crowded inboxes is a constant challenge. What if there was a way to instantly make your emails more recognizable and trustworthy? Enter BIMI – a game-changing email authentication standard that’s revolutionizing how brands appear in email clients.

What is BIMI? (In Simple Terms)

BIMI stands for “Brand Indicators for Message Identification.” Think of it as a verified profile picture for your company’s emails. Just like how you recognize friends by their profile photos on social media, BIMI lets email providers display your company’s official logo next to emails you send.

Here’s how it works in everyday terms:

  • Traditional email: When Spotify sends you an email, you might only see their name in your inbox
  • BIMI-enabled email: You’d see Spotify’s recognizable logo right next to their name, making it instantly clear the email is legitimate

This visual verification helps recipients quickly identify authentic emails from brands they trust, while making it harder for scammers to impersonate legitimate companies.

Why BIMI Matters for Your Business

Instant Brand Recognition: Your logo appears directly in the inbox, increasing brand visibility and email open rates.

Enhanced Trust: Recipients can immediately verify that emails are genuinely from your company, reducing the likelihood they’ll mark legitimate emails as spam.

Competitive Advantage: Many companies haven’t implemented BIMI yet, so adopting it early helps you stand out.

Better Deliverability: Email providers like Gmail and Yahoo prioritize authenticated emails, potentially improving your delivery rates.

Introducing the Free BIMI API from AVATARAPI.com

While implementing BIMI traditionally requires DNS configuration and technical setup, AVATARAPI.com offers a simple API that lets you retrieve BIMI information for any email domain instantly. This is perfect for:

  • Email marketing platforms checking sender authenticity
  • Security tools validating email sources
  • Analytics services tracking BIMI adoption
  • Developers building email-related applications

How to Use the Free BIMI API

Getting started is incredibly simple. Here’s everything you need to know:

API Endpoint

POST https://avatarapi.com/v2/api.aspx

Request Format

Send a JSON request with these parameters:

{
    "username": "demo",
    "password": "demo___",
    "provider": "Bimi",
    "email": "no-reply@alerts.spotify.com"
}

Parameters Explained:

  • username & password: Use “demo” and “demo___” for free access
  • provider: Set to “Bimi” to retrieve BIMI data
  • email: The email address you want to check for BIMI records

Example Response

The API returns comprehensive BIMI information:

{
    "Name": "",
    "Image": "https://message-editor.scdn.co/spotify_ab_1024216054.svg",
    "Valid": true,
    "City": "",
    "Country": "",
    "IsDefault": false,
    "Success": true,
    "RawData": "",
    "Source": {
        "Name": "Bimi"
    }
}

Response Fields:

  • Image: Direct URL to the company’s BIMI logo
  • Valid: Whether the BIMI record is properly configured
  • Success: Confirms the API call was successful
  • IsDefault: Indicates if this is a fallback or authentic BIMI record

Practical Use Cases

Email Security Platforms: Verify sender authenticity by checking if incoming emails have valid BIMI records.

Marketing Analytics: Track which competitors have implemented BIMI to benchmark your email marketing efforts.

Email Client Development: Integrate BIMI logo display into custom email applications.

Compliance Monitoring: Ensure your company’s BIMI implementation is working correctly across different domains.

Try It Now

Ready to explore BIMI data? The API is free to use with the demo credentials provided above. Simply make a POST request to test it with any email address – try major brands like Spotify, PayPal, or LinkedIn to see their BIMI implementations in action.

Whether you’re a developer building email tools, a marketer researching competitor strategies, or a security professional validating email authenticity, this free BIMI API provides instant access to valuable brand verification data.

Start integrating BIMI checking into your applications today and help make email communication more secure and recognizable for everyone.
https://www.avatarapi.com/